ABBA are currently performing in London – but the four band members are being represented by their avatars. The ABBAtars, as they are called, appear very perfect. They have the facial expressions, gestures, and movements of the originals. Knowing how they look today, you think they fell into the fountain of youth. They look like they did in the ’70s. You see every detail of the faces, bodies, and suits and dresses. And they appear three-dimensional. You could call them quasi- or pseudo-holograms. The band has been performing their songs for weeks. Systems captured their movements when they danced and their emotions when they sang. Most of all, motion capture was used. The four wore special full-body suits with markers attached to them. In addition, facial expressions were recorded, mainly to be able to show emotions. 160 cameras filmed Agnetha, Björn, Anni-Frid, and Benny from all sides. The faces were then digitally rejuvenated – and apparently also the bodies. ABBA is probably writing cultural history with this project. The avatars and their movements are unusually perfect. In addition, there are real people, a live band playing with the four ABBAtars. The show is very elaborate. It is a new business model – in principle, you can give several concerts a day, 365 days a year. At least if you leave out the live band. On Deutschlandfunk Kultur, early in the morning of May 27, 2022, moderator Dieter Kassel spoke with Prof. Dr. Oliver Bendel about the ABBA show Voyage in London and the ABBAtars. Oliver Bendel published the chapter “Hologram Girl” in the 2019 Springer book “AI Love You“.
BY OLIVER BENDEL
